Copy that Opens Hearts (and Wallets)
You’re here because you’ve been DIYing your booty off, have gotten some traction on your business, but you know you could get so much more. More clients, more freedom, more time to hit up that hip-hop yoga class you’ve been dying to check out (can I come?).
You do amazing work with your clients but your copy isn’t doing it justice. Not because your copy doesn’t sound good but because it isn’t converting, it’s not building your tribe, it’s not bringing you new clients.
And I get it. When working with esoteric, healing or wellness services, your copy needs special type of expertise — a copywriter that can hold on to the magic while infusing sales and marketing strategy into your words.
I like to think of it as blending the masculine and feminine principles with your writing.
When this happens, your website does the heavy lifting for you. First-time visitors become long-time readers, customers, and fans.
I’m all about co-creation. Getting to know you first is the most important thing. We work together to create copy that feels exactly like you and also brings home the money.
I’ve seriously got your back so you don’t have to figure this out on your own. Here are some ways we can work together #SOSTOKED
Going in circles with your messaging? Is it a challenge getting your ideas out of your head and onto the page? Let me help you refine and clarify your message. One of my gifts is being able to take various ideas, insights, dreamy moments and distilling them to their essence. Together we’ll get to the gold of your brand. You’ll be left with a messaging strategy guide, and personalized homework, ready for you to DIY and infuse into your copy — leaving your ideal clients hungry for more.
– Phone interview / tea date. I read over your website and take a look at your messaging from an outside perspective.
– I take all this information and distill and transform it into a messaging guide you can use as your compass for all things copy and content.
Your personalized brand guide:
– Keywords of your brand
– brand story
– core message
– who you serve and their core desires (and of course how you bridge the gap)
– personalized feedback on how you can integrate your refined and polished messaging into new and current projects.
Also included in this package:
– Personalized action plan for you to use going forward.
– 14 Day email access
Do you wish you had someone to take care of ALL THE CONTENT that has to be done? Maybe you’re okay with doing it on your own but the amount to keep up with takes up all your reserves.
You’d rather be working with clients, building that new offering, or working on your book.
Your blog posts, newsletters, and email sequences are the lifeblood of your business. But they are also projects that need never-ending attention and care. Wouldn’t it be awesome to have someone relieve the pressure? I’ve got you. Let me take some of the ongoing writing off your plate.
What you’ll get:
– A co-created, flushed-out, strategic content marketing plan
– 4 shiny, ready to post, ghostwritten blog posts each month
– Meta descriptions, focus keyword so you’re post is ready to plop into your site.
– Content that’s engagement focused on your strategic goal. Excited for more comments? Newsletter subscribers? Social shares? This will be built in.
– Option for ala carte add-ons such as newsletters, email, nurture sequences, and cornerstone content.
The perk of working with me on an on-going basis is I’ll be able to hold the larger picture of your brand. This means creating pieces of content that contribute to your larger goals. It means I get you and your voice. It means I know your content from the inside out so I can easily include backlinks and connections to other pieces. Who doesn’t love increased SEO, traffic, and people hanging on your site for longer (aka falling in love with your brand and services. Content that engages their eyeballs and hearts long enough to get to know, like and trust you).
Starting at $750 per month
Done for You Copywriting
Do you have a new website, rebrand, refocused target audience, or just don’t want to deal with having to write all the copy for your website? I hear you. It’s a big task to do on your own. You’ve got enough to think about already and you want to make sure it’s done right. the. first. time. so you’re not back at square one all over again.
Hiring a copywriter can be scary. You are giving someone else the reins of your business baby and hoping they get it right.
Although I’ll do the writing for you, it’s a co-creative process with multiple rounds of edits to make sure you’re 100% tickled by the result. My intention with this package is to help you exhale a bit, know you are in good hands, and create a website that feels better than you imagined.
– Messaging discovery guide you’ll spend time with to really hone in on your messaging and copy.
– A deep-dive interview / tea date where I hear what’s on your heart, your story, where you want your brand to go. I’m diligently taking notes and tracking the gold that magically comes up when two people chat creativity.
– I read through your website and all current materials to assess where you’re at and where you want to your brand messaging to go.
– I write for you three pages of copy. (Homepage, about page, service page, work with me, investment, product page and others, excluding long form sales page, which can definitely be added)
– Opt-in copy for your lead magnet
– Selection of 3 taglines for your site
– 2 rounds of edits on all copy
– Options for ala carte ad-ons to fit your needs
Starting at $1500
Do you have a specialized project such as a launch, one-off sales page or ebook you need written? Maybe you need a copywriter on retainer to help as projects pop-up (we know they always do!). I’m you’re gal.
Get in touch and let’s talk.