Copywriting with Heart Appeal
Hey, love! I’m so excited you’re here and that you’re exploring working together. Can I just say how jazzed I am?!
If you made it this far, I know you’ve got something amazing to offer with your healing and coaching work. You’re dealing with abstract modalities and services that are hard to put into words, let alone to figure out how to make them sell without feeling like they lost the heart-centeredness or like they are overtly salsey.
And I get it. When working with esoteric, healing or coaching services, your copy needs a special type of expertise — a copywriter that can hold on to the magic of what you do while infusing sales and marketing strategy into your words.
When this happens, your website does the heavy lifting for you. First-time visitors become long-time readers, customers, and fans.
How I recommend we work together:
- Start with the magnetic copy playbook. This is an essential foundational piece to establish your core audience’s psychology, your messaging, tone, and voice. You can DIY from here, or sign on for more collaborative adventures.
- Next, I recommend jumping into my signature package, Copy Transformation: Done for You Copywriting. Here we’ll rewrite your website so it shines with the truth of who you are and magnetizes all the right people.
- From there, I suggest Your Copywriter Lifeline: Retainer Package. This is for when you’re needing someone on-call to take care of various copywriting projects that inevitably come up. I’m here to support you and grow your business one word at a time.
Any questions? Don’t hesitate to reach out. Ready to get started, wahoooooo! Let’s get you on the calendar.
Your Magnetic Copy Playbook
Going in circles with your messaging? Is it a challenge getting your ideas out of your head and onto the page? Let me help you refine and clarify your message so your copy can flow easy breezy. One of my gifts is being able to take various ideas, insights, dreamy moments and distill them into words. Together we’ll get to the gold of your brand. You’ll be left with a messaging strategy guide that you can use as a compass for your copy, social media strategy, blog posts, and all future writing. You’ll also get personalized feedback on your current site copy and guidance on how to improve it. Ready to infuse new life into your copy–and leave your people hungry for more? I’ve got you, love.
– Phone interview / tea date.
– I read over your website and take a look at your messaging from an outside perspective.
– I take all this information and distill and transform it into a messaging guide you can use as your compass for all things copy and content.
Your personalized brand guide:
– Keywords of your brand
– brand story
– core message
– who you serve and their core desires (and of course how you bridge the gap)
– personalized feedback on how you can integrate your refined and polished messaging into new and current projects
Also included in this package:
– Personalized action plan for you to use going forward.
– 14 Day email access
Click HERE to get the details.
Copy Transformation: Done for You Copywriting
There comes a time when our copy no longer fits. It worked at one point but now feels tight and unaligned. Like the snake that sheds old skin, our businesses need to do the same. When we embrace this shedding, new growth and evolution emerge. You look at your website and you feel proud, confident, and a deep yes wash over. Clients can feel it. They are drawn to you, your message, your offerings, and most importantly, how you make them feel through your copy. I’m all about transformation and facilitating deep, meaningful connection (I’ll blame all the Scorpio energy in my chart). So digging into your words, and bringing out the gold, is basically my favorite thing to do.
Are you ready to uplevel your business by really pulling out the words that bring in the money honey while feeling truly like you? Rebrands, rewrites, and copy transformations are my jam.
Although I’ll do the writing for you, it’s a co-creative process with multiple rounds of edits to make sure you’re 100% tickled by the result. My intention with this package is to help you exhale a bit, know you are in good hands, and create a website that feels better than you imagined.
– Messaging discovery designed to help you really hone in on your messaging and copy.
– A deep-dive interview / tea date where I hear what’s on your heart, your story, where you want your brand to go. I’m diligently taking notes and tracking the gold that magically comes up when two people chat creativity.
– I read through your website and all current materials to assess where you’re at and where you want to your brand messaging to go.
– I write for you three pages of copy. (Such as your homepage, about page, service page, work with me, investment, product page and others, excluding long form sales page, which can definitely be added).
– Opt-in copy for your lead magnet
– Selection of 3 taglines for your site
– 2 rounds of edits on all copy
– Options for ala carte add-ons to fit your needs
Starting at $1500
Your Copywriter Lifeline: Retainer Package
As your business grows, so do the writing demands. From email launches and blog posts to sales pages, new freebies, and other projects that always pop-up (and are always ongoing) you don’t have to go about it alone. You started your business to create more spaciousness in your life. However the funny thing about growth? It can quickly mean more stress and less free time unless you add business allies to your team to make your ideal life truly happen. How would it feel to have someone you can trust, who gets you and your brand, who is your cheerleader and ally, take these projects off your plate so you can focus on work that lights you up? #ahhhyesss
I just love working with business owners in an ongoing way. Which is why I reserve a few limited spots to work with clients on a retainer basis. If you’re ready to truly step into your power as a business owner, take back your time, and make sure everything that needs to get done, get’s done (while you’re out with your girlfriends or stretching in downward dog), I’m your girl. Let’s get started. I can’t wait.
Starting at $599 per month
Don’t hesitate to reach out! I’d love to connect <3
Free Guide: Clarify Your Message
In this guide you'll learn what goes into an effective core message, learn how put it into words that are memorable and repeatable, and develop a strategy so it grows your business. You'll also get occasional email updates, blog posts and offerings sent to your inbox. Unsubscribe anytime.